Great Breakfast Seminar today marking an inaugural collaboration between DMG, the UK’s largest digital marketing business, and Ad Lib. 30 marketing professionals enjoyed a range of presentations from four pundits around the theme of social marketing and reputation management online:
Speakers included Dean Drew – MD of Hyperlaunch and former Client side marketer explored the areas of measuring ROI and Reputation Management online; an interesting approach to Social Marketing by Sea France was presented by their Head of E-Commerce, Phil Taylor; an energetic and thought provoking review of how careful measuring online can create real business opportunities was delivered by Seb Hempstead of Brandwatch; and the tale of offline moving online and the potential a well-run blog can bring, from Faye Penfold of SuitYourself magazine.
The event drew people in from London such as Visit Britain, the Midlands as well as well-known West brands such as Kraft, Clarks and Ecotricity. Were you there? What did you think? Please feel free to post a comment?
Ad Lib’s next FREE seminar will take place on the 30th March and is entitled ‘Make yourself memorable’ and looks at how to make the most of networking situations you find yourself in. Presented by Melissa Kidd of Coaching Creatives, you’ll discover 6 principles which if applied correctly will help you stand out from the crowd for all the right reasons. If you would like to book a place email frank@adlib-recruitment.co.uk asap.
Tags: Adlib Recruitment, Agency, Marketing, Social Media, Twitter
The event was really useful – especially the importance of blogs. But sad to hear that print may be well and truly dead.